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Privacy Policy

Last updated:

This Privacy Policy describes how Shineback ("we," "us," or "our") collects, uses, stores, and protects personal data when you visit shineback.world or contact our team. We comply with the General Data Protection Regulation (GDPR), the Personal Information Protection and Electronic Documents Act (PIPEDA), and applicable Canadian provincial privacy legislation.

About This Website

Shineback is an informational website based in Vancouver, British Columbia, Canada. We publish free educational content about active lifestyle habits, outdoor recreation, and daily movement routines for readers across Canada. This website does not sell dietary supplements, health products, or paid services.

Geographic Scope

Our content is written for residents of Canada, with particular reference to outdoor activities and seasonal living in British Columbia and other Canadian provinces. Data processing and business operations are conducted from our office at 5532 Joyce St, Vancouver, BC V5R 4H6, Canada.

Data Controller

Shineback
5532 Joyce St, Vancouver, BC V5R 4H6, Canada
Phone: +16729622121
Email: contact@shineback.world

Personal Data We Collect

We may collect the following categories of personal data related to our informational active lifestyle content:

  • Identity data: name
  • Contact data: email address and correspondence content
  • Technical data: IP address, browser type, device information, and operating system
  • Usage data: pages visited, time spent on site, and navigation patterns
  • Communication data: messages submitted through our contact form

Purposes of Processing

We process your personal data for the following purposes:

  • Responding to inquiries about active lifestyle articles and outdoor activity ideas
  • Improving our website and reader experience
  • Sending communications you have requested through our contact form
  • Complying with legal obligations and protecting our legitimate interests
  • Analyzing site usage when you have provided consent for analytics cookies

Legal Basis for Processing

Processing Activity Legal Basis
Contact form submissions Consent and legitimate interest
Analytics cookies Consent
Marketing communications Consent
Legal compliance Legal obligation

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy:

  • Contact form data: up to 24 months after your last interaction
  • Analytics data: up to 26 months, subject to your cookie preferences
  • Marketing consent records: until you withdraw consent plus 12 months

Data Sharing

We do not sell your personal data. We may share data with trusted service providers who assist in website hosting, email delivery, and analytics, all bound by data processing agreements. We may also disclose data when required by law or to protect our rights.

International Transfers

Your data may be processed in Canada and, where applicable, in countries with adequate data protection standards recognized by the European Commission. Where transfers occur to countries without adequacy decisions, we implement appropriate safeguards such as Standard Contractual Clauses.

Your Rights Under GDPR

If you are located in the European Economic Area, you have the following rights:

  • Right of access to your personal data
  • Right to rectification of inaccurate data
  • Right to erasure ("right to be forgotten")
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing based on legitimate interests
  • Right to withdraw consent at any time
  • Right to lodge a complaint with a supervisory authority

To exercise any of these rights, contact us at contact@shineback.world. We will respond within 30 days.

Data Security

We implement technical and organizational measures including HTTPS encryption, access controls, secure server infrastructure, and regular security assessments to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

Children's Privacy

Our website is not directed at individuals under 16 years of age. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy periodically. The "Last updated" date at the top reflects the most recent revision. Continued use of our website after changes constitutes acceptance of the updated policy.

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Sharing practical guidance for active living and daily well-being across Canada.

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